Photo via Getty Images
CountryTime Lemonade is taking a stand of its own after the recent spike of bureaucrats shutting down children's lemonade stands. The brand has set up a fund called Legal-Ade to cover costs of city permits, as well as fines, for kids whose lemonade stand gets shut down by city officials.
We’re overwhelmed by the support you’ve shown kids’ lemonade stands. Now we’re inspired to do more. Follow us & share a photo of your family’s lemonade stand by 6/18 using #SaveLemonadeStands #Offer to receive a coupon for $3 off Country Time. Meaning your first pitcher is on us! pic.twitter.com/q8ZBBH2rtV— CountryTime (@CountryTime) June 11, 2018
They have stated they will reimburse the young entrepreneurs up to $300 if their stand is shut down or ticketed for not having the correct permits or licenses. CountryTime is also hoping to capitalize on social media to fund a future pool to cover costs in years to come by donating $1 for every retweet its Legal-Ade video receives.
Kids across the country are getting busted for operating lemonade stands without a permit. We're taking the lead to #SaveLemonadeStands by paying for kids' fines + permits this year. For every RT this gets we’ll donate $1 (up to $500,000) to help kids next year + beyond.— CountryTime (@CountryTime) June 7, 2018